E15: How to Generate Traffic Through Social Media and PPC Efficiently? – Interview with Christian Farioli

Christian Farioli

(Expert in Digital Marketing, Social Media, PPC and Certified in Google Advertising)

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Video Interview

With English and Arabic Subtitle



Christian Farioli is an Expert in Digital Marketing, Social Media, PPC and Certified in Google Advertising.

Worked for or awarded by: ORACLE, MICROSOFT, AL HABTOOR, GITEX, AVANTGARDE, DIGITAL MARKETING INSTITUTE. As a pioneer of online advertising, he introduced Google Adwords to Oracle in Europe in 2003. To his credit, Oracle was the first European corporation to use Google Adwords at that time.

I believe every company needs to be literate in Digital Marketing to succeed nowadays. Unfortunately not so many people can mix technical skills with sales abilities.

Digital Media Trainer/Director, Book Author, Internet Marketing Coach, Google Advertising Certified, 6 Years in IT & WEB Consulting, 10 Years in Sales, 6 Years in Management and lot of Entrepreneurial spirit “Made in Italy”.

He now owns several businesses in digital marketing consulting, business development and training. Christian’s areas of expertise include: digital marketing strategy, SEM/PPC, display advertising and web analytics. Christian is Italian and has worked on numerous online projects with major banks, event companies and digital marketing agencies. His passion for digital marketing goes back to 2003 when he pioneered the introduction of PPC in Oracle. Christian is a serial entrepreneur and wears numerous hats including: Digital Marketing Director/Trainer, Entrepreneur, Restaurant Owner, and Book Author.

Half Technology

Bachelors Degree in ”Computer Science Engineering”
Thesis on Web Usability
Artificial Intelligence Award from Microsoft
Extensive IT background, worked 6 years in IT/WEB Consulting
Pioneer of WEB technologies in Italy

Half Sales

Master in “International Business Studies”
7 Awards Won as Account Manager, on different vertical sectors in ORACLE, selling actively to a portfolio of more than 500 customers and managing Channel Partners & Relationships
Sales Director in Al Habtoor

After spending half of my life in Technology and the other half in Sales, he found out he was already doing what few years ago got named “Internet Marketing”.
He Co-Authored the book “Disciplina per la vita” with international awarded Bob Urichuck.
In his personal Achievements: Dale Carnegie Human relations award.
Several marketing executives have been trained by Christian Farioli and his name become already synonym of Digital Marketing Expert.

Websites & Social Media Links









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Interview Questions

• How did you get into the Internet and public speaking world?
• What’s the product or service that made you financially the most
since you started in the internet world?
• What are the latest changes in SEO? What we should focus more
on now?
• Is google+ is dead? Why?
• How do you use Linkedin Efficiently?
• Any other interesting social media platforms are a must to use for
companies, small business owners or startups? What’s Dudu?
• What’s the best email auto responder that you recommend?
• Which hosting service you use? Which hosting service you
recommend for high traffic sites?
• Adwords or facebook ads and why?
• What’s the best strategies nowadays to market a new app?
• What is the best-recommended plugins for membership sites?
• If you have 3 months time to drive a traffic of 5000-10000 unique
visitor a month to a website with $500-1000 what you will do?
• How’s your experience with smashwords for your e-book 1 Hour
Guide Dubai – All the secrets? Are you doing some more e-books?
• How many pages are your e-books? Is it working for you?
• For the new Internet marketers, what’s the top rated ways to
generate money online?
• is digital marketing really effective for local businesses?
• – it works better for small or big businesses? – which strategy you normally
use in your consulting?
• How the services of DM3 institute works? And what’s their cost range for 3-6 hours workshop or presentation?
• What are the events or digital marketing companies that’s
helping you market your services in Dubai?
• What are the must attend events or clubs for the business owners
or digital marketers in Dubai?
• How do you blog efficiently?
• How much you charge per hour or workshop for your consulting
services? Or for 1:1 coaching?
• How many employees are currently working with you, and how
many of them are outsourced?
• From your relation with many Internet marketers, did you see
some of them living the dream that they usually market for which
making money while they are sleep, or most of them works longer
hours than the average employee?
• When you make money in what you like to invest? Do you think
capital gain or cash flow?
• Take us through your typical working day?
• What are your other hobbies?
• If you are just starting today in your field, from where you will
start and what are you going to focus on to be more successful?
• 3 things that you believe are the most important factors for any
• What are the Top 3 apps that you use on your smart phone?
• What are the habits that you are trying to develop to stay
• What are your top 3 favorite books?
• What are the top 3 people that you are inspired by?
• What are the things that make you happy?
• How people can find you or contact you?