Bob Rausch
A leadership & psychology expert, and the CEO of Energy Driven Leader Inc.
![Dr. Bob Rausch](https://media.licdn.com/dms/image/C4E03AQFYb9GzlO7GRg/profile-displayphoto-shrink_800_800/0?e=1556755200&v=beta&t=vwfmJoMfdcTN_uDzmM15snRlQv5YM6VWqwqXaj9rDVk)
Nir Eyal
Business Strategists and An Expert in Behavioral Design and The Psychology of Habits and The Author of Hooked
![Nir_Eyal_Web](https://beefficient.wpengine.com/wp-content/uploads/2016/05/Nir_Eyal_Web-300x163.jpg)
Loy Machedo
(A Personal Branding Strategist, Award-Winning Communicator, Public Speaking Expert and a Very Controversial Character)
![Loy Machedo on Be Efficient Tv with Ahmed Al Kiremli](https://beefficient.wpengine.com/wp-content/uploads/2014/10/Loy-Machedo-on-Be-Efficient-Tv-with-Ahmed-Al-Kiremli-250x300.jpg)
His favorite subjects are the 5C’s – Communication, Critical Thinking, Cognitive Psychology, Character analysis & Creativity
What’s Personal Branding? And how to Brand yourself Controversially