SEO, WordPress Expert And Tech startups expert

Video Interview

Audio

Bio

Hamed Farhadian is a native of Hamburg and have been dealing with digital business models since the beginning of the internet. His first web domain he registered in 1999 as a 14-year-old out of the nursery.

After studying business administration, he started to independently implement his own internet projects. So he learned a lot about Internet technologies and dealt intensively with the topic of online marketing. On his own he implemented websites with WordPress and managed to build some successful startups through SEO. With some of his own projects, he generate millions of visitors from all over the world purely through organic traffic – every month.

Today his special talent lies in noticeably increasing traffic to websites through effective optimization measures: with SEO, the search engine optimization of websites.

Hamed’s Website
Hamed’s LinkedIn
Hamed’s FB
Hamed’s TW
Hamed’s Instagram

Interview Questions

WordPress and SEO

• What’s your story?
• Why wordpress and not wix?
• What’s the first step to plan a wordpress site?
• Top two hosting services for wordpress?
• How long it takes to install a wordpress site?
• Must used plugins for wordpress?
• How often a wordpress site has to be updated in terms of versions and plugins?
• How to speedup a wordpress site?
• How to deal with images size and is it significantly slowing the wordpress website?
• How to make sure my wordpress site doesn’t break?
• Is it true that SEO doesn’t work as it used to and now you just need to publish content and you will get ranked by google based on your content quality?
• Now the wordpress site is installed, what’s the first SEO step, how to plan the website focus in terms of keywords?
• How to do the SEO for the pages in details?
• What is long tail keywords and which tool do you use to find them?
• Is leadpages SEO pages is as powerful as wordpress SEO?
• Which SEO wordpress plugins do you recommend?
• What’s the best blog post length to get ranked quickly?
• How about off page SEO?
• How much transcriptions can improve SEO?
• How to deal with websites that has two different languages in terms SEO?
• How to title the url and pictures to make them SEO friendly?
• What happens when you copy the same blog post into two different sites?
• Best analytics tools?
• What do you think of google tag manager & google analytics in terms of tracking or you recommend a better tracking solution to track visits and conversions?
• How long it will take to get ranked in the top 3 results of google?
• Share with us some of the tools or software that make you more efficient?
• What’s your daily life and work routine looks like? 
• What are your other hobbies?
• What’s one marketing strategy that helped you the most in developing your business or in converting more clients?
• Which mentor helped you the most in your business?
• How people can contact you?

Sponsors

The post E117: A Step By Step WordPress SEO Guide To Improving Your Google Ranking appeared first on 1on1 Business & Marketing Mentoring.

    A/B testing and conversion expert, the co-founder and president of
Conversion Fanatics and the author of Conversion Fanatic

Video Interview

Audio

Bio

Justin is the best selling author of Conversion Fanatic: How to double your customers, sales and profits with A/B testing and is a 13 year veteran of digital marketing having worked on hundreds of profitable campaigns. A self proclaimed numbers junky with a firm belief that the numbers don’t lie, has a knack for finding holes in marketing campaigns and offering simple solutions to quickly plug them, effectively improving the results. An avid student of marketing and business, he firmly believes that you must continue to improve daily in order to stay ahead and succeed.

Conversion Fanatics

June 2013 – Present (2 years 7 months)Austin, Texas Area

A customer centric conversion rate optimization agency helping companies better understand their customers, get a better return on advertising, and increase results. We take the latest in conversion rate optimization strategy/best practices and pair it with data to get our clients 30%+ increases in results. See some of our case studies here… http://conversionfanatics.com/category/case-studies/

Justin is a self-proclaimed numbers junky. A 13 year veteran of digital marketing, he has a unique ability to find holes in marketing plans and quickly plug them for better ROI. After several online successes and a successful private consulting practice, Justin, along with Manish Punjabi (co-author), co-founded Conversion Fanatics, a boutique style all-in-one conversion rate optimization company that serves mid- to large-scale clients in effectively increasing the effectiveness of their online marketing campaigns and website conversions.

Justin’s Website
Justin’s Twitter
Justin’s LinkedIn
Company’s LinkedIn
Justin’s Fb
Company’s FB

Interview Questions

• How do you define conversion optimization?
• What is A/B testing?
• Let’s go through the conversion improvement cycle? 1- Analyzing the conversions rates, 2- Survey the Market, 3- Decode the competition, 4- Discover a key leverage points?, 5- Implement Testing
• How to increase click through rate?
• How important is adding progress bars to a website?
• Do you prefer ready e-commerce platforms or to build a e-commerce site on wordpress?
• Best tools and strategies for landing page that converts?
• How important is click/heat maps and which software you use for that?
• Why Spyfu is good for competitive analysis?
• How did you get involved with Magnetic sponsoring? Do you have an accounting background to hold the CFO position?
• Is SEO become fully dependent on quality content or hacks are still working?
• Which social media platform converts the best for online marketers?
• Monster Ventures LLC Vs. Conversion Fanatics?
• How did you meet your co-founder Manish Punjabi and what’s the early days story of building the company?
• What affiliate programs or plugins you recommend for wordpress?
• Publishing Vs. Self Publishing, what did you select for your book and why?
• What’s the strategy that you used to hit the Amazon #1 bestseller for your book? For how long you gave the book for free?
• Share with us some of the tools or software that make you more efficient?
• What’s your daily life and work routine looks like? 
• Which company, product or service made you most of your money?
• What’s one marketing strategy that helped you the most in developing your business?
• What are your other hobbies?
• Who are your top 3 mentors?
• The most important factors for success in 3 words?
• What do you do to change your mood when you are depressed?
• What’s the best advice that you ever received?
• If you have the chance, what would you say to advice your younger self?
• What are your top 3 favorite books?
• What are the top 3 people that you are inspired by? 
• What makes you really happy?
• How people can contact you?

Sponsors

The post E116: How To Double Your Customers Conversions, Sales & Profits With A/B Testing appeared first on 1on1 Business & Marketing Mentoring.

          Neil Patel is a Serial entrepreneur, Angel investor, and
the Co-Founder of Crazy Egg, KISSmetrics and HellowBar

Video Interview

Audio

Coming Soon

Bio

Neil Patel is the co-founder of Crazy Egg, Hello Bar and KISSmetrics. He helps companies like Amazon, NBC, GM, HP and Viacom grow their revenue. The Wall Street Journal calls him a top influencer on the web, Forbes says he is one of the top 10 online marketers, and Entrepreneur Magazine says he created one of the 100 most brilliant companies in the world. He was recognized as a top 100 entrepreneur under the age of 30 by President Obama and one of the top 100 entrepreneurs under the age of 35 by the United Nations. Neil has also been awarded Congressional Recognition from the United States House of Representatives.

My life story

I was born on April 24, 1985, in London, England. From the beginning, I had entrepreneurship in my blood, but I’ll get into that a bit later. When I was two years old, my parents decided to move to sunny Orange County, California. At first, we struggled a bit just like most first-generation Indians. My mom’s first job was a non-paid teaching gig, to which she had to walk a few miles every day with my sister and me. My dad, on the other hand, worked for one of my uncles. His job didn’t pay much, but we were grateful for the opportunity my uncle gave him. Because of my mom’s tenacious nature and my dad’s work ethic, my sister and I were able to live a middle class lifestyle.

Throughout my childhood, I was surrounded by entrepreneurs. All of my uncles on my mom’s side had multiple businesses, which led them all to be successful. My uncle’s entrepreneurship rubbed off on my mom, and she started her own home daycare business. Although she was successful at it, mom’s business never revenued more than 100k a year, and my dad was satisfied with his average job. This meant my sister and I would not live a “rich” lifestyle.

Entrepreneurship

Growing up, I was always thinking about what I could do to change my lifestyle. For years, I couldn’t come up with anything, but during my first year at John F. Kennedy High School, things started to get better.

My cousin, who is a year older than me, was selling burned music CDs to students. I saw that he was making a few bucks, so I started doing the same thing within my freshmen class, but I tried to be a bit more careful by not selling pirated media. I quickly realized that I could only make a few dollars a CD, so as a more profitable venture, I started selling black boxes.

Soon after, I was known as the kid in high school who was selling black boxes. I then decided to capitalize on this by purchasing cable black boxes in quantity on eBay and then selling them to my classmates as well as their parents. Business was booming, and I made a few grand in profit.

Realizing that there wasn’t a long-term career in selling things that could be potentially classified as “illegal”, I decided to get into a legitimate business. I noticed that many of the kids in my school were fixing up their cars with after-market parts, so I decided to get into reselling automotive parts. I picked up a resellers permit from the State Board of Equalization, which allowed me to buy car parts at a discount and sell them to other students.

The Corporate Life

Because my income from my businesses was not stable, I decided to get a “real” job. I was only fifteen, and the only local place I could find a job at was Knott’s Berry Farm, in the park services department. The department I worked in sounded cool, but I was in charge of picking up trash, emptying trash cans, cleaning restrooms and sweeping up vomit. Although the job was less than glorious, I loved it because I got paid a few cents more per hour for cleaning the restrooms compared to most of the other jobs at Knott’s Berry Farm.

After three months of working at Knott’s, I quit and found a job at Quality Systems. This job didn’t give me any steady income, but the job paid a few hundred dollars in commission per sale. I was selling $1,600 Kirby vacuums. I went door to door, trying to convince home owners to let me clean their carpets for free. If they did, I would then sell them on the vacuum after shampooing their carpet. After doing this for a month or so, shockingly I sold a vacuum to an Indian couple (I was surprised because generally Indians are cheap). But after a week, reality kicked in, and they returned the vacuum.

Realizing that an average American could not afford to buy a $1,600 vacuum, I decided to look for other career opportunities. My sister was working for an Oracle consultant locally, and she introduced me to him. I found out that as an Oracle consultant, my sister’s boss was billing companies $125-250.00 an hour. I was shocked to hear how much he was making, which led the entrepreneur within me to come out once again. I tried to figure out how I could also make that much as a high school student, so I turned to Monster.com and started looking for Oracle consulting jobs. The problem was I had no clue what Oracle was.

.COM boom

Instead of finding a job on Monster.com, I learned about Monster.com’s business model and that they were making hundreds of millions of dollars. As a kid, I thought that if I could even make 1% of what they did, I would be rich. This led me to start my own job board called Advice Monkey. After spending $5,000.00 to build the job board, I launched it and learned that I have to market a site for it to be successful.

Knowing that I needed some help with marketing, I hired an Internet marketing firm. Within a few months, I realized that they were taking my money and doing nothing valuable in exchange, so I fired them. I then hired two more firms, who also provided little to no results.

Because Internet marketers I had hired had taken all my money, I decided to learn Internet marketing myself. Within a few months, I became pretty good at it. Advice Monkey started to become popular, but it never succeeded because the site was not set up to take credit card transactions.

A New Life

My sister was still working for the Oracle consultant and kept telling me how much money he was making. I then decided that I was going to take that career path and open my own Oracle consulting company. Unfortunately, I had two major roadblocks in my way: I was nowhere near 18 years old, and I didn’t have a college degree.

With my sister’s help, I started taking general education college courses at Cypress Community College while in high school. My goal was to finish college in 2.5 years.

My first college class was Speech 101, in which I had to give three speeches on any topic of my choice. One of the speeches I gave was on how search engines work. After hearing my speech, one of the individuals in the class asked me if I wanted to consult Elpac Electronics on their Internet marketing strategy. Using my sales skills that I learned from selling vacuums door to door, I was able to lock them into a $3,500 a month consulting gig. Realizing that I could make a lot of money and change my lifestyle by doing Internet marketing for companies, I decided to start up an Internet marketing company with my sister’s boyfriend (now her husband).

The Good Life

My business partner and I got a bit lucky as the owner of Elpac had a son who owned an ad agency. The son heard about the results we provided for his father’s company, and soon enough more marketing contracts started coming our way.

The Internet marketing company began to take off. Still being a kid, I thought I was “rolling in dough”. With the money I made, I started investing in a few other companies. I invested around a million dollars into a hosting company called Vision Web Hosting that never worked out. Sadly, I lost all of the money I invested into it. After realizing investing wasn’t for us, my business partner and I took the rest of the money we made and created another company called Crazy Egg. Crazy Egg created a lot of buzz when it came out, and I surely thought I would end up selling it for ten million dollars because we were getting so much interest from Fortune 1,000 companies.

When we weren’t able to get an asking price of ten million dollars for Crazy Egg, my business partner and I decided that we were going to raise venture capital because Crazy Egg wasn’t a profitable company.

After pitching Crazy Egg to venture capitalists for six months, I realized no one was going to invest in it. Because of this, we had no choice but to figure out how to make Crazy Egg profitable.

The Mad Man Life

Because we needed income to make up for the losses in Crazy Egg, we continued to run our Internet marketing agency. Although we were making millions from the consulting company, none of us really enjoyed what we were doing.

I personally was attending college during this time as a full time student while working 60+ hours a week. To top it off, I was traveling almost every week and speaking at over 50 conferences a year by this point.

Luckily enough, Crazy Egg started to do well financially, and we quickly learned how lucrative software companies could be due to the recurring income. You just have to give each software company a few years to take off. Because we didn’t enjoy being consultants, we decided to get back into creating more software companies.

Recurring Income

We decided to create and invest in software that solved problems companies were facing. Our ideas ranged from software applications that could help manage companies marketing budget to the first podcast advertising business.

Unlike our Crazy Egg startup, our newer software ventures didn’t seem to work out. The development firm that was supposed to build one of our software companies never completed the job. And although the podcast advertising business was up and running, the guy who was running it wasn’t passionate about it even though it was his idea. In the end, when we had interest from a few companies who wanted to buy the business, nothing ever came of it because the CEO of that business wasn’t interested in working for someone else…even if he got a decent pay day.

The Simple Lifestyle

Eventually, we learned that Crazy Egg succeeded while our other software companies didn’t because of two reasons: not only does it solve a unique problem that enough businesses are experiencing, but it does so in a very simple way.

With our new found knowledge, we decided to create another analytics company that would solve a much larger problem than what Crazy Egg solved. Crazy Egg was doing well, but it was never going to be that billion dollar company because the market size for that one product is very limited.

The product that we happened to come up with was KISSmetrics. Funny enough, we were able to get funding for it through True Ventures to whom I once pitched Crazy Egg and who decided not to fund that company.

Over the last few years, KISSmetrics has been growing. We released a few more software products under that brand. We also raised a bit more venture capital from a few other venture firms and a few prominent angel investors in Silicon Valley.

Today

I’m currently spending all of my time on KISSmetrics, and I am working on creating that billion dollar company. I wish I had a crystal ball that could tell me what the future holds for me, but I don’t have one.

Luckily enough, I have made more money than I have lost, and I have been able to leverage that money into investments like apartment complexes, .com companies, the stock market, hedge funds, brick and mortar businesses, venture capital funds and, best of all, my parents. I hope my investments will pay off so that I can continue to do what I am doing and not work for anyone else.

Over the next few years, my number one goal is to share what I have learned with you so that you can have an even better life than I do.

The Future

Although I love being an entrepreneur, sadly I don’t think I’ll be able to do it forever. I probably have a few more good startups in me, but after that, I want to focus on the non-profit world. See, I was born with a gift: I am able to help websites get a ton of eyeballs on the web. My hope is I can take that gift and help non-profits get enough eyeballs to their websites so that people like you can help change more lives.

I hope my story inspires you to do something with your life. You don’t have to be rich to be happy. You just need to love what you do.

Interview Questions

• From selling CDs to Black Boxes to Car Parts to the employment life please brief us about this interesting journey and don’t forget to mention the story about selling the vacuum to the Indian couple because I cried yesterday while reading it.
• how did you start in the digital marketing and specifically traffic world?
• https://neilpatel.com vs. https://www.quicksprout.com
• What’s are the services that you provide through Crazy Egg and KISSmetrics?
• How to do the On Page SEO work correctly for a wordpress site? Do you recommend Yoast or any other plugins for that? And is Yoast solve all the SEO needed issues?
• How to do the meta tags for the same page if you have two languages used in the same page?
• How to use the categories and tags for a wordpress site correctly?
• How to write the right URL for each post? And how to name pictures?
• What’s xlr map and how to make it?
• Best 3 Keywords research tools? Why some long tail keywords don’t show any global search and what’s the point then to target such keywords?
• Best tools to speed-up a wordpress site?
• Is footer is important for SEO?
• Direct traffic vs. google traffic? Which metrics to track?
• Where to build links the right way off page to rank certain keywords without getting a penalty from google?
• Short or Long tail keywords and why?
• Is Google apply penalties for my old SEO work at the moment of applying new change or they just start giving penalties after they implement their change?
• Best 3 Penalty tools?
• Best 3 tools to discover and remove a Google SEO penalty?
• How important to have a transcript for a video or audio content for SEO?
• How long it takes to rank a blog for 20 keywords on the first page of google? With SEO work and without SEO work?
• Content Creation vs. SEO is it 80 vs. 20 focus or how do you see it?
• Is sharing the same content over all the social media channels effective?
• How do you structure the content creation system for your blog and other companies?
• How many team members involve your content creation system and what exactly they do?
• Can you recommend for us some experts individuals or companies in the areas of SEO, info graphics, Email Marketing?
• How much a small blog versus a popular blog should spend on SEO?
• How much do you charge for 1:1 consulting or when you take over specific project and how it works?
• Best Analytics tools? And What do you think of Moz, how to use it, any alternatives?
• Tell us more about your other projects that you are currently working on or planning for the future?
• Share with us some of the tools or software that make you more efficient?
• What’s your daily life and work routine looks like?
• Which company, product or service made you most of your money?
• What’s your view on life and when you will quit the entrepreneurial madness? What’s your future plan?
• What are your other hobbies?
• Who are your top 3 mentors?
• The most important factors for success in 3 words?
• What’s the biggest failure moment in your life and what did you learn from it?
• What are the Top 3 apps that you use on your smart phone?
• What are the habits that you are trying to develop to stay efficient?
• What do you do to change your mood when you are depressed?
• What’s the best advice that you ever received?
• What’s your favorite quote?
• What are your top 3 favorite books?
• What are the top 3 people that you are inspired by?
• What makes you really happy?
• Do you have any notes or suggestions to improve Be Efficient Tv?
• How people can contact you?
• Do you have any notes or suggestions to improve Be Efficient Tv?

Sponsors

The post E89: Neil Patel on Content Creation, SEO, Finding Keywords, Blogging and Traffic appeared first on 1on1 Business & Marketing Mentoring.

Funnel Expert, The CEO of Simple Marketing Solutions & The Former Director Of The Online Infrastructure For Peng Joon

Video Interview

Audio

Bio

A self-starter, highly versatile internet marketer with a dynamic range and set of skills in the area of sales, persuasion, up to date online marketing technology, training, consultancy, management, front and backend internet sales funnel infrastructure,a natural problem solver and performance oriented individual that has brought in over half a million dollars in online and offline net revenue. By working with some of the top millionaires in the internet marketing industry, he have been able to Dissect, Discover and Determine what are the best kept secrets in online marketing that only few online marketers in the world can only dream to experience and implement. He’s currently the Project Director at the fastest growing global Internet Marketing start up in Asia, Malaysia.

www.elishahong.com
Eli Linkedin Profile
Eli Facebook Profile 

Interview Questions

• How did you start in the marketing funnel business?
• What is the story of the video game that led you to work with Peng Joon ?
• What is the first step to build your first funnel?
• How to acquire more leads and customers? Do you think marketing funnel is more effective tool?
• What is the top tool that you use/recommend software for email marketing and funnel building?
• How is your daily routine when you wake up in the morning?
• Facebook ads vs. Google Adwords?
• What is evergreen in terms of funnel marketing and what is the software you recommend to execute it?
• How long it takes to build marketing funnel?
• How people can contact you?

Sponsors

The post E86: Elisha Hong On Funnels, Ads, Leads & Conversions appeared first on 1on1 Business & Marketing Mentoring.

          Chris Hexton is the CEO and Co-Founder of Vero, He’s an Expert in Email Marketing & Email Automation

Video Interview

Audio

Bio

Chris Hexton is the CEO and Co-Founder of Vero. Chris spends his time working with Vero’s customers to send smarter emails based on what their customers do and don’t do on their website.

Vero is the easiest way to send data-driven, triggered emails and increase conversions.

Vero is a behavioral email marketing software that helps online retail stores increase their customer satisfaction and sales. Living between Sydney and San Francisco, his favorite part of working on Vero is helping other businesses grow.  Chris previously founded development consultancy Semblance Systems, having formerly worked in risk management at PriceWaterhouseCoopers in Sydney.

https://www.chrishexton.com

https://www.facebook.com/chexton

https://www.linkedin.com/in/chexton

https://plus.google.com/+ChrisHexton/posts

https://www.slideshare.net/chexton

Interview Questions

• Why did you decide to study accounting and finance?
• What’s your background before Vero?
• How did you start in the Internet marketing world?
• Why you decided to focus on email marketing?
• What’s Vero?
• How Vero records the customers’ behavior and then segment them?
• How to Send one-to-one newsletters that matter to each customer?
• How Vero automate the emails based on behavior? How it works?
• Is Vero or you personally providing a service to manage the email marketing campaigns for companies or individuals customers?
• How the A/B testing works in Vero?
• How many emails on average should be sent per month for a list without annoying them?
• Is it wise to personalize the email by mentioning the name of each subscriber or that’s not required any more and just saying Hi, is enough?
• What’s the average email open rate and How to increase it?
• How the email opt-in should be designed?
• Should we capture name and email or just the email in the opt-in box?
• Which opt-in plugin you prefer the best for wordpress?
• Which opt-in software or service you like the most?
• Which auto responder service you recommend?
• Why asking the customers for feedback after the purchasing process is powerful?
• What’s the Best Day of the Week to Send Emails?
• How to Integrate Social Media and Email Marketing efficiently?
• Do you recommend any companies that you recommend to your customers to manage the email marketing campaigns through your software?
• Don’t you think that your prices a bit expensive? Any plans to make it more affordable for wider range of customers?
• Who are your main competitors and how different you are from them?
• Tell us more about your other projects that you are currently working on or planning for the future?
• Share with us some of the tools or software that make you more efficient?
• What’s your daily life and work routine looks like?
• What’s one marketing strategy that helped you the most in developing your business?
• What are your other hobbies?
• Who are your top 3 mentors?
• If you are just starting today in your field, from where you will start and what are you going to focus on to be more successful?
• The most important factors for success in 3 words?
• What are the Top 3 apps that you use on your smart phone?
• What are the habits that you are trying to develop to stay efficient?
• What do you do to change your mood when you are depressed?
• What’s the best advice that you ever received?
• What are your top 3 favorite books?
• What are the top 3 people that you are inspired by?
• Do you follow any routine to sleep?
• What makes you really happy?
• How people can contact you?

Sponsors

The post E72: Chris Hexton On Vero, Email Marketing, A/B Split Testing & Customers Behavior appeared first on 1on1 Business & Marketing Mentoring.

          (Co-founder of Moz and Inbound.org, the Co-Author of the Art of SEO, In 2009, he was named among the 30 Best Young Tech Entrepreneurs Under 30 by BusinessWeek, He’s an expert in SEO and Content Marketing)

Why Rand Fishkin Stepped Down as CEO of Moz?

What are the services of Moz, how it works and How much it cost? Content Creation vs. SEO is it 80 vs. 20?, Best SEO plugins for wordpress? What are the must use analytics tools? How to use categories and tags efficiently? 

Video Interview

With English and Arabic Subtitle

Audio

Bio

Bio

Rand Fishkin uses the ludicrous title, Wizard of Moz. He co-authored/co-founded the Art of SEO, Inbound.org, and Moz (he clearly likes doing stuff with other people). Rand’s an addict of all things content, search, & social on the web, from his multiple blogs to Twitter, Google+, Facebook, LinkedIn, and FourSquare. In his minuscule spare time, Rand enjoys the company of his amazing wife, Geraldine, whose serendipitous travel blog chronicles their journeys.

I first became involved with the World Wide Web in 1993, while still in high school. After playing with MS Frontpage and building websites in the late ’90’s, I moved into consulting on the usability side of the equation, assisting local Seattle-area banks, law firms, doctors and small businesses with their domains. It wasn’t until 2002 that I got involved in the field of search marketing.

The major forums of the SEO world were my training ground, and after months of lurking, I started posting my questions, responses and experiences. In 2004, the scope and size of my material outgrew the forums and I began posting reports, data, and tools on a website that eventually became Moz.

At the start of 2005, through the generosity of Danny Sullivan, I attended my first industry conference. That April, I spoke on my first panel (on organic listings) during SES Toronto and continued with panels in SES San Jose and New York. In December of 2005, I authored the Beginner’s Guide to Search Engine Optimization just before we were featured in Newsweek magazine.

Over the last decade, I’ve had amazing opportunities to see Moz grow and become one of the most visible companies in the marketing world. I’ve been invited to speak to the teams at Google, Facebook, & Microsoft, co-founded Inbound.org with Dharmesh Shah, and given presentations for the United Nations, Stanford University, Public Media, NPR, YCombinator & Hackers & Founders. My travels have taken me from Beijing to Stockholm, Toronto to Milan, New York, London, Lima, Sofia, Cape Town, Sydney & many more. I co-authored The Art of SEO book for O’Reilly Publishing. Now, I’m working on scaling Moz & trying to get comfortable with a new, much more demanding role.

From 2007-2013, I was Moz’s CEO, but have moved into a new position as an individual contributor, while our longtime COO, Sarah Bird, takes the CEO reigns.

When I’m not working I’m off exploring new parts of the world, spending time with Geraldine (whom I proposed to in Feb. 2007 and married in Sept. 2008) or watching the NFL. I’m also a big supporter of some local charities including SeeYourImpact, a startup non-profit focused on scaling the interaction between contributors and those who benefit as well as Seattle Children’s Hospital.

Interview Questions

Questions

• What’s your background before Moz and what are you currently focused on?
• What are the financial problems that you faced with your family in the past and how did you manage to overcome it?
• What’s Moz?
• What are the services of Moz, how it works and How much it cost?
• Who should use Moz and what is the main added value of Moz for your clients?
• You have your own crawl (now called Mozscape) what does that means?
• Is the use of Moz Pro account will cover the use of any other analytic software or still need to combine it with other users?
• What are the most important things to look at in terms of analytics?
• How did you manage to raise capital for Moz from 1.1 Million in 2007 up to 18 Millions in 2012? And how much you still own from the company, and what’s your current annual revenues?
• Why you decided to Step Down as CEO of Moz? And it was a personal decision or a decision resulted from external pressure?
• Content Creation vs. SEO is it 80 vs. 20 focus or how do you see it?
• If someone starts a blog today and blogs on daily basis for two years with 0 SEO, is it possible that the blog rank no.1 on google in its competitive niche?
• Ok now we decided to use SEO for the new blog, what should we do first?
• How do the keyword search? The selections should be for general keywords like in our show case business interview or post base focus based on the content of each interview.
• What are the must use analytics tools?
• How do you rank google +, facebook, twitter, pinterest in terms of how important it is to google?
• Is it matter if we post the same content at the same time or different times on all of our social media accounts through buffer or hootsuite?
• How to use categories and tags efficiently?
• Which content distribution platforms to register for?
• Is it wise to put as much as possible links to other websites in a blog post? Example when I post an interview I usually put all the websites and social media links for the interviewee in the interview page? Or that will reduce the SEO juice?
• How to make the slug or url or each post, should we include all the title in it?
• Best tools to speed-up a wordpress site? Is wpengine will really make a speed difference in the hosting comparing with Go Daddy or Blue Host as example?
• Best SEO plugins for wordpress?
• What do you think of Yoast plugin for on page SEO?
• Is footer is important for SEO?
• What are the must do things on page?
• What are the must do things off page? How to do link building and where to post?
• How important to have a transcript for a video or audio content for SEO?
• How important to add a title name for each picture that we publish?
• How much a small blog versus a popular blog should spend on SEO?
• What are the top 3 expensive SEO companies and affordable SEO companies?
• Can you recommend any good SEO strategist that take over fully they SEO and content marketing strategies?
• What’s inbound.org?
• What’s your personal strategy to create and leverage content, how to write, leverage and publish your content?
• Tell us more about your other projects that you are currently working on or planning for the future?
• Share with us some of the tools or software that make you more efficient?
• What’s your daily life and work routine looks like? 
• What are your other hobbies?
• Who are your top 3 mentors?
• What are the Top 3 apps that you use on your smart phone?
• What are your top 3 favorite books?
• What are the top 3 people that you are inspired by? 
• What makes you really happy?
• Top 3 movies

Website & Social Media Links 

https://moz.com

https://twitter.com/randfish

https://www.facebook.com/rand.fishkin

https://www.pinterest.com/randfish/

https://plus.google.com/+RandFishkin/posts

https://www.linkedin.com/in/randfishkin

https://www.slideshare.net/randfish

https://foursquare.com/randfish

https://en.wikipedia.org/wiki/Moz_(marketing_software)

https://www.inbound.org

 https://www.amazon.co.uk/Rand-Fishkin/e/B002QPU0MU

Books

[amazon template=add to cart&asin=0596518862]

[amazon template=add to cart&asin=1118551559]

Transcript

Transcript

Sponsors

The post E51: What are the latest On Page & Off Page SEO Strategies that Really Works – Interview with Rand Fishkin appeared first on 1on1 Business & Marketing Mentoring.

          (The Co-Founder of WP Curve & Helloify and the Author of The 7 Day Startup)

WP Curve – The 7 Day Startup: You Don’t Learn Until You Launch

Video Interview

Audio

Bio

Dan Norris is a passionate entrepreneur with an obsession for content marketing. His content has been described by Joe Pulizzi, the content marketing godfather himself, as “must read”. Dan was voted Australia’s top small business blogger by Australia’s largest business magazine, Smarter Business Ideas in 2013.

Dan is the co-founder in WP Curve, one of the world’s fastest growing WordPress support companies. WP Curve provides unlimited small WordPress fixes 24 / 7 for $69 per month.

https://wpcurve.com

https://twitter.com/thedannorris

https://www.facebook.com/dannorrisinformly?fref=browse_search

https://www.linkedin.com/in/thedannorris

https://www.youtube.com/channel/UCJh_QLCnFvzvfRSgESguhwA

https://medium.com/@thedannorris

Books 

[amazon template=add to cart&asin=B00NZFKB8S]

Interview Questions

• What’s your background before WP Curve?
• What’s WP Curve and how it works? And what are the services that you provide in details?
• What’s your competitive advantage from other similar services?
• Which founder came up with the idea of WP Curve then how the journey started?
• With how many employees you started the company and how many employees you have now?
• What’s the specialties or titles of your current team?
• How the work is structured between the employees and the founding team in terms of responsibilities?
• Do you have an office or all the work is done online, tell us more about that?
• How much was your revenue in the first month, third month and how much its during the past 3 months?
• How do you manage your online team and make sure they are consistent? Any software or system that you use?
• Any future plans to add more subscription plans with more added services?
• Any future plans to add more communication channels with your clients other than emails like through an app or asana or others?
• How do you market WP Curve successfully?
• What’s your blogging strategy? How often you blog and who mainly blogs from your team?
• How do you structure your content marketing strategy between interviews, blog posts and others?
• Is the live chat helps you convert customers, which strategy helped you the most to convert customers?
• Is the backup that you provide is daily backup, how it works?
• How do you guarantee the security?
• Do you do the SEO work in-house or you outsource it? Is on page SEO or Off Page is working for you more?
• What do you do offline to market for WP Curve?
• Do you have any partnership plans to expand WP Curve?
• Do you have a plan to sell WP Curve in the future?
• Tell us more about your book and what’s the strategies that you used to market it?
• share with us some of the tools or software that make you more efficient?
• What’s your daily life and work routine looks like? 
• What are your other hobbies?
• Who are your top 3 mentors?
• The most important factors for success in 3 words?
• What are the Top 3 apps that you use on your smart phone?
• What are your top 3 favorite books?
• What are the top 3 people that you are inspired by? 
• What makes you really happy?
• Do you have any notes or suggestions to improve Be Efficient Tv?
• How people can contact you?

Transcript

Transcript

Sponsors

The post E50: How to Start A +$64000 A Month Startup in 7 Days with 100% Outsourced Team- Interview with Dan Norris appeared first on 1on1 Business & Marketing Mentoring.

(Entrepreneur, Marketer, Productivity Expert and the Author of ‘How to Turn Your Million-Dollar Idea Into a Reality)

How to pitch the media to get a free publicity?, How to write the perfect Press Release? How to leverage content and drive traffic to your online sites?

 The story of the Authentic MCG crested Carpet, Infiniti Telecommunications and Ponsford Pen

Video Interview

Audio

Bio

Pete Williams is an entrepreneur, author, and MARKETER from Melbourne, Australia.

Before being honored “Australia’s Richard Branson” in media publications all over the continent, Pete was just 21 years old when he sold Australia’s version of Yankee Stadium, The Melbourne Cricket, Ground for under $500!

Since then he’s done some cool stuff, like write the international smash hit ‘How to Turn Your Million-Dollar Idea Into a Reality’ (and the upcoming ‘It’s Not About the Product’), and he’s created a bunch of COMPANIES including Infiniti Telecommunications, On Hold Advertising, Simply Headsets, and Preneur Group.

Lots of other people think he’s pretty good too! He’s been announced as the Global Runner-Up in the JCI Creative Young Entrepreneur Awards for 2009, the Southern Region Finalist in the Ernst & Young 2010 Entrepreneur of the Year, and a member of Smart COMPANY’S 30 Under 30.

Websites & Social Media Links

Blog: https://PreneurMarketing.com/

Website: https://PeteWilliams.com.au

Podcast: https://PreneurMarketing.com/PreneurCast/

Twitter: https://twitter.com/preneur

Facebook: https://www.facebook.com/preneurmarketing

LinkedIn: https://au.linkedin.com/in/preneurmarketing

Google+: https://plus.google.com/118190834427942218260

https://www.infinititelecommunications.com.au

https://www.ponsfordpen.com.au

https://www.owntheg.com.au

https://www.onholdadvertising.com.au

Books

[amazon template=add to cart&asin=0731405757]

[amazon template=add to cart&asin=0615499783]

[amazon template=add to cart&asin=0615498442]

[amazon template=add to cart&asin=B007CRJJOW]

Interview Questions

• How and why did you start your entrepreneurial journey?
• Who called you Australia’s Richard Branson and Why?
• What’s the story of the Authentic MCG crested Carpet and how did you market it?
• What are the services that you provide through infiniti telecommunications?
• What’s the ponsford pen and why you got involve in such project?
• What is Stitch Software and how it works?
• You have many ventures specialized in audio like simply headsets, infiniti telecommnication, earhero?
• How to pitch the media to get a free publicity?
• How to write the perfect Press Release?
• Other techniques that you use to increase the probability of being featured in the media?
• Do you recommend any service that can help in the process of pitching the media with a monthly affordable membership fee?
• What are the major steps that we should take action on to turn our million dollar idea into reality?
• What are the strategies and tools that you use to drive traffic to your online sites?
• What’s the detailed strategy that you use to create your content take us through the steps that helps you LEVERAGE your content?
• Which online product made you the highest amount of money and which one made you the most amount of credibility & publicity and why?
• Publishing or self publishing and why, and if the author has the publishing OPTION he or she should take it over the self-publishing option?
• You self-published and published books tell us more about your experience, which books made more money and which ones made you more credibility?
• Any book agents you recommend WORKING with?
• Is the book is a MONEY MAKING tool or a credibility tool?
• How do you market your published or selfpublished books?
• How much it cost to rent you per hour as coach or mentor, I used the word rent you because you used it in your website J, how it works?
• Why you partnered with Rich Schefren in the Profit Hacks project? What did you learn from this partnership?
• How many team members are working with you online and offline and how many of them report directly to you?
• What are the main ventures & projects that you are focused on now or starting in the near future?
• The process of creating continuous different products online is usually automated by don’t you think its losing its automation factor by its infinite continuity and change? The point here is maybe in the long run the offline businesses are automated more efficiently in the long run with less changes through the process?
• Selling products or services online is overrated, agree or disagree?
• SHARE with us some of the tools or software that make you more efficient?
• What’s your daily life and WORK routine looks like?
• What are your other hobbies?
• Who are your top 3 mentors?
• The most important factors for success in 3 words?
• What are the Top 3 apps that you use on your smart phone?
• What are the habits that you are trying to develop to stay efficient?
• What are your top 3 favorite books?
• What are the top 3 people that you are inspired by?
• Do you listen to any music when you WORK?
• Do you follow any routine to sleep?
• What makes you really happy?
• How people can contact you?

Transcript

Transcript

Sponsors

The post E48: How to Turn your Million Dollar Idea Into Reality by Leveraging Content, Media and Traffic – Interview with Pete Williams appeared first on 1on1 Business & Marketing Mentoring.

(The Founder of Amazing Websites TV, Co-Organizer of the Unlimited Power Online and the Middle East’s #1 Internet Marketing Expert)

Which Marketing Channel brings the Best Traffic? How To Generate More Traffic and Convert More Customers Without SEO, Which Skill on the Internet Is the Most Important in terms of Conversion?

 How to Monitize On the Internet? Which Online Courses the People are Paying on the Internet? Is making money Online now is Harder or Easier than Before?What Is the hard Lessons that Ernesto Verdugo have Learned through his Internet Marketing Career? Why Getting Paid Speaking Engagements Are more Difficult Nowadays? And Much More Tools and Hacks About Traffic, Conversion and Even Travel

Video Interview

With English and Arabic Subtitle

Audio

Bio

Ernesto Verdugo is an Author, Entrepreneur, International Public Speaker, Consultant, Accelerated Learning Practitioner and Internet Coach. He has worked with tens of thousands of individuals from over 100 nationalities in more than 45 different countries sharing his know-how in more fields of peak performance, business development and Internet marketing. Simply, Google his name and you’ll find amongst the over 1,460,000 results, he is listed as the 237th most traveled human being in the universe.

Over the years, Ernesto has established himself as a renowned Internet Marketer and E-commerce expert. In 2008, his passion to enlighten individuals and corporations about the various myths surrounding the Internet, compelled him to educate and groom the first generation of Internet marketers in the Middle East establishing himself as the pioneer in the region and the go-to-guy for any Internet Marketing related Project, Event or Business Venture in MESA (Middle East South Asia).

Ernesto Verdugo is the co-organizer of the Unlimited Power Online and You Learn Twit Face, Internet Marketing and Social Media MEGA Conferences know around the world as the Most Exclusive Internet Marketing and Social Media Events in the World, launched initially in Dubai before spreading to the rest of the Middle East & Asia.

Through his innovative strategies, combining human psychology and using the Unlimited Power of the Internet, he has reinvented the way the events and products are marketed in the region and around the world making him a sought after expert by corporation of all sizes.

Ernesto is an advocate of creating Internet Literacy around the world and that prompted him to write the Amazingly Useful Websites book, the most complete and up-to-date FREE resources guide available on the Internet achieving over 10,000 downloads on its first year after digital publication and currently the most downloaded Internet Resources guide online (Download your free copy at www.amazinglyuseful.com).

His Internet marketing Iceberg Coaching program offers the most complete and comprehensive Internet Marketing and E-Commerce curriculum in the Industry and his Total Internet Mastery Master Class has created record sales every time it has been presented.

On my 20 Years Experience as a professional I have accomplished the following:

– I’ve presented, trained and key noted to audiences of over 100 Nationalities in 56 different countries. This has provided me with the poise and experience to deal with almost every cultural aspect anyone can think of.

– I am as comfortable presenting to small or big audiences. Being 10,000 the largest audience I’ve presented to

– I am am the 249th Most traveled person in the world. Fluent in 3 Languages (English, Spanish, Dutch) and I have a conversational level in 3 more languages (German, Italian, French)

– I got over 17 years experience in the Middle East dealing with multiple Industries on that part of the world. I am proud to be the recognized Pioneer on Internet marketing on the area and the Co-creator of the Unlimited Power Online Event, the Most Exclusive internet marketing Event in the World.

-I got over 12 years of experience on the Airline and hotel industry having trained over 10,000 industry leaders and employees around the world

-I’ve been a Successful Entrepreneur for the past 12 years

Specialties: Internet marketing, Accelerated Learning Seminars, Keynote Speaker, Trainer and Consultant.

Websites & Social Media Links

https://www.ernestoverdugo.com/

https://www.amazingwebsites.tv/

https://www.amazinglyuseful.com/

https://itunes.apple.com/mx/podcast/useful-websites-amazing-websites/id470876336?mt=2

https://www.linkedin.com/in/ernestoverdugo

https://www.facebook.com/ernestoverdugofan

https://twitter.com/ernestoverdugo

https://www.youtube.com/user/ernestoverdugo

Books

[amazon template=add to cart&asin=B00SP7NGG0]

[amazon template=add to cart&asin=B00RM49EQI]

[amazon template=add to cart&asin=B00RSVAOZA]

Interview Questions

• You worked for KLM for 7-8 years in which department you were focused and why you decided to quit this path?
• Who introduced you to the Internet marketing world and why did you choose this path?
• How different is the internet marketing world now if you comparing with the last 6 years and where you think its heading?
• What’s your current focus in terms of internet marketing?
• Which Marketing Channel brought you the best traffic and most money, is it events, products, blogging, your tv show or others? And Why
• Is the fashion of selling online courses in conferences is dead and people now days are more focused on SEO and Social Media and Other Marketing Platforms?
• What that hard lessons that you learned through your Internet Marketing career?
• Is it making money online now harder or easier than before?
• For the people who are just starting in the Internet marketing world want do you advise them to do?
• Share with us your favorite Affiliate marketing tools and strategies?
• Best copywriting techniques and tools that you recommend?
• What’s your current content strategy and how your sales funnel works?
• From where you start when you decide to produce an online product?
• Top 5 strategies to launch a product online?
• How do you evaluate the products or markets that you want to enter before you enter it?
• Your favorite traffic tools?
• Best Internet JV advice that you can share with us?
• You are the Middle East’s #1 Internet Marketing Expert why you are not so active in the Middle East since 2o12 even you LinkedIn profile says that you are the Middle East Internet Marketing Expert from 2008-2012?
• How many team members are currently working with you weather online or offline?
• What’s Your top 5 travelling hacks and tools as you are listed as the 237th most traveled human being in the universe?
• How the MTP https://mosttraveledpeople.com works? How can you verify the countries that you have visited?
• Your Favorite 5 cities in the world?
• What’s your daily life and work routine looks like? 
• Who’s your no.1 mentor?
• The most important factors for success in 3 words?
• What are the Top 3 apps that you use on your smart phone?
• What are the habits that you are trying to develop to stay efficient?
• What are your top 3 favorite books?
• What are the top 3 people that you are inspired by? 
• What makes you really happy?
• Do you have any notes or suggestions to improve Be Efficient Tv?
• How people can contact you?

Transcript

Transcript

Sponsors

The post E42: How Different is the Internet Marketing World Nowadays? What to Do & From Where to Start to Drive More Traffic and Convert More Customers without SEO? – Interview with Ernesto Verdugo appeared first on 1on1 Business & Marketing Mentoring.